Google Says SEO Tools Lack Access To Its Internal Metrics

• Google’s CMO-facing blog post presents AI Search optimization as standard SEO.
• Google says third-party SEO tools and vendors don’t have access to its internal metrics.
• The guidance restates Google’s position that AEO and GEO are part of SEO.

Google’s new messaging to CMOs reiterates that GEO is still SEO and states that third-party tools have no access to its internal metrics.