“USAT builds on the principles that made USDT the most widely used stablecoin in the world,” said Paolo Ardoino, CEO of Tether. “Today, USDT is used by more than 550 million people globally, helping move digital dollars across the internet instantly and reliably. USAT brings those same foundations to a new audience, making it easier for people to experience how digital dollars can function in everyday life.”
“Times Square on St. Patrick’s Day is one of the most electric environments in the world,” said Bo Hines, CEO of Tether USAT. “We are not just running ads, we are handing people the future of money and letting them use it on the spot. This activation invites people to experience the next generation of money right on their smartphones. By pairing digital billboards with a dynamic street activation, we are turning a complex technology into something people can see, experience, and use for themselves.”
Digital dollars no longer require a tutorial, they require an opportunity. Large-scale activations bridge the gap between digital infrastructure and mainstream awareness – and USAT is making that bridge as short as a QR code scan. USAT is a digital dollar designed to maintain a 1:1 value with the U.S. dollar while enabling instant digital payments through blockchain networks. Send it, receive it, spend it – globally, in seconds. Moving money should feel as simple as sending a message. With USAT, it does.
