When it comes to SEO, and really all digital marketing, the most compelling stories have always, and will continue to…
Browsing: SEO & Digital Marketing
For a long time, links were the primary signal of authority in search. If you wanted visibility, you built backlinks.…
WordPress delayed the release of the highly anticipated version 7.0 of the CMS because the real-time collaboration (RTC) feature was…
1. Identify Which AI Platforms Are Driving Your Visitors Each LLM and answer engine has different logic, leading to different…
This is Part 3 in a five-part series on optimizing websites for the agentic web. Part 1 covered the evolution…
When I started updating an online course I’m teaching, I kept returning to the same uncomfortable observation: The content marketing…
It used to be that Google searches opened up a world of questions. You searched, sifted through links, and came…
Google’s John Mueller answered a question about why some websites use multiple XML sitemaps instead of a single file. His…
Paid search is often the highest-leverage ecommerce growth channel, delivering strong conversion rates and efficient spend when structured effectively. Google…
WordPress co-founder Matt Mullenweg responded to Cloudflare’s announcement of EmDash as the spiritual successor to WordPress by invoking Will Smith’s…